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Care About Your Prospects First, Then Close The Deal

  • Writer: Brad Crymes
    Brad Crymes
  • Nov 4, 2014
  • 2 min read

Source: Jake Przespo via Flickr Creative Commons

When most people first get into Network Marketing, there are a few mistakes that they make. We’ve all been there and have hopefully learned from many of them. However, there are some mistakes that even the veteran marketer tends to make. One in particular, is always trying to close the sale. Of course, this is what we want to do as Network Marketers, but there is a right way and a wrong way to go about it.

The one thing that turns most people off to Network Marketing, is that Network Marketers are normally very pushy when trying to get them to join their opportunity. In fact, it’s safe to say that most of the bad image, that Network Marketing suffers from, comes from the actions of Network Marketers.

There are so many benefits, associated with being in Network Marketing. Leverage Income, being able to help people, and having personal and financial freedom is among the top. However, you can have the best Direct Sales company, and opportunity in the world, but if you are being pushy, then no one will want to listen to all of the positives.

When your closing efforts aren’t working, it may be hard to accept the fact that the problem isn’t with your Direct Sales company or product. The issue may be because you are attached to the outcome. You want to close to deal so bad that you are only looking at it from your own point of view, and you put your agenda before theirs.

One of the biggest things that you can do to help yourself out, is starting to care about your prospect’s needs. If you treat them like people, and think about how what you’re offering can help them, then they will see that.

This is totally in line with what I said in my article, Three Things to be Aware of For Your E-Mail Marketing Campaign, about offering them content that they will find useful, instead of just pitching.

Additionally, by treating them like you value them, whether they join your opportunity or not, you will be instilling a good practice into your core, which will help you each time that you do try to close.

The secret behind approaching things this way is to not care so much about the outcome. If they join your team then great, mission accomplished. If they don’t join, then that’s fine too. You should condition yourself to feeling the same way, after each encounter, regardless if they join or not.

By not caring so much about your own agenda, and focusing on what you can do for them, and caring about what they actually want, it’ll be less stressful to talk to people. Also, it’ll help you set a good impression, which could go a long way in closing the deal. In the end, you will have a good piece of mind and a new member, best case. Worst case, you will have a good piece of mind, and more experience under your belt, with recruiting prospects.

 
 
 

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